Research
Research for the business of indoor golf.
Strivanta develops independent research, practical operating insight, and future benchmarks for indoor golf owners, operators, and franchise leaders.
Featured research
The State of Indoor Golf Operations Study
This ongoing study explores how indoor golf businesses operate, measure performance, retain customers, manage growth, and make important decisions.
Research Notes
Short analyses of operator questions, golfer behavior, emerging themes, and the forces shaping the business of indoor golf.
Golfer Behavior
How parenthood changes golf participation
A qualitative review of 436 parent responses exploring how time, family responsibilities, and changing priorities reshape golf participation, including earlier rounds, shorter formats, simulator use, family integration, and temporary pauses from the game.
July 19, 2026 · 7 min read
Customer Experience
Indoor golf has a data translation problem
Simulator technology can measure almost every part of a golf shot. That does not mean every golfer knows what to do next. An observation note on the gap between data access and actionable clarity.
July 19, 2026 · 6 min read
Reports
State of Indoor Golf Operations Report
The completed report will bring together operator perspectives, emerging themes, research methodology, and the questions that future industry benchmarks should answer.
Operator Perspectives
Selected perspectives from indoor golf owners and operators will be shared with permission as the research develops.
No perspectives published yet
Check back as the research develops.
Methodology and standards
Strivanta's research is built on a consistent set of standards.
- Structured interviews with operators
- Confidential survey responses
- Qualitative analysis
- Aggregate reporting
- Permission-based quotations
- Clear research limitations
- Sponsor independence